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Hear It!
Eric Reis

Featured in this issue of Hear It! is Eric Reis a.k.a. IKO from the Portuguese Republic. If you want to know what it takes to become one of the many rising photographers in the industry today, this is your chance. You'll be surprised to know that this down-to-earth photographer can sometimes be his own worst critic in the name of perfection!

Photographer: IKO / Eric Reis
Country of Origin: Portugal

1. Production Equipment: Please list the production equipment that you use on a regular basis (eg. Cameras, lenses, flash & lighting, photo editing software).
I only use digital equipment such as:
  • Camera: Canon EOS 20D EF-S
  • Lenses: 17-85 EF-S 60mm & Macro Sigma 24-70
  • Flash: 580 Flash transmitter
  • Lighting: Personal Studio with 3 Strobes, 2 Square Soft boxes, 1 Octagonal Saltbox, 1 Rectangular Saltbox
  • Tripod and Monopod

2. What do you think of photography these days?
Well, photography is all about dealing with the right lighting and I find myself basically living in it these days - thinking about photography and taking them.

3. What did you want to be when you were younger?
An architect :)

4. Tell us about the time when you first got started in photography.
I've always liked photography but everything started after I bought my first camera at the age of 19.



5. In your opinion, what does it take to become successful in this industry?
Don't give up and try to innovate.


6. What was your biggest challenge coming into this industry?
Building my own studio.


7. What are the best perks as a Photographer?
Being able to see the things other people don't see :)


8. How do you plan for your shooting sessions?
First, I'll come up with an idea. Then, I'll look through some magazines and websites for more inspirations before I pen the whole idea down on a piece of paper. When I'm done, I'll prepare my props and head over to my studio to turn those ideas into reality.


9. How would you describe your work to first time viewers?
Itís the best!? Just kidding. Well, I don't know how to describe my work but when I open my gallery, it always makes me feel proud.


10. Do you shoot to what your heart tells you or do you go through a complex check list in your mind when you produce your work? Describe the feeling/check list.
I do both - go through a complex check list in my mind and sometimes shoot to what my heart tells me. In the end, my work could end up totally different from what I have in mind earlier.


11. From your experience, what subjects gives you the greatest satisfaction? Any examples?
I really like to do studio portraits and outdoor images with people.


12. From your experience, what subjects are the hardest to work with? Any examples?
Subjects with a large group of people involved are the hardest to work with because it's difficult to coordinate with everyone.


13. What is your philosophy when it comes to your work?
One will need to be a perfectionist and his own critic!


14. Describe who/what inspires you, tell us why?
I get inspired in the Microstock World from people like Yuri, Lise Gagne and Abu @ BUBUTIM. They have an amazing portfolio and I'm trying to be as good as them.


15. What do you do when those creative juices just seems to evade you. How do you "get creative"?
When I'm not inspired, I'll look through magazines and websites for the latest pictures and trends.


16. Tell us about a time when inspiration just hits you, and you felt the insatiable urge to create. What did you do with that energy?
Whenever inspiration hits me, I'll make a point not to forget it and try to reproduce the idea as soon as possible.


17. What have you discovered about yourself through photography?
I've discovered that Photography made myself a better person :)


18. Whose work do you admire the most? Why?
Lisegagne on her ideas, Yuri on taking perfect images and Abu @ BUBUTIM on the power of colors and ideas that he has.


19. Do you have any advice for those who are just getting in to stock photography?
Donít give up... and remember, this is a business and every business has its challenges.

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